✨🎄 Get ready, Niantic! 🎄✨ The 37th Annual Niantic Light Parade is lighting up Main Street once again! Grab your spot, bundle up, and enjoy one of Connecticut’s most magical holiday traditions. 💫 📅 Saturday, December 13, 2025 ⏰ 6:00–8:00 PM 📍 Main Street, Niantic, CT ➡️ Parade Route: Columbus Ave → Main Street → Grand Street ☔ Rain/Snow Date: Sunday, December 14 See you under the lights! ✨ #NianticLightParade #NianticCT #VisitCT #HolidayMagic #LightParade #ConnecticutEvents #ShorelineCT | Vi

Niantic: Beaches and Books

Niantic: Beaches and Books

Demolition set to begin on over 130-year-old building on Main Street in Niantic

Learn about Life on Niantic Bay Beach

Protecting the Beach at Niantic Bay

🎆 New Menu. New Vibe. Save the Date | By The Bay Celebration 🎆 Something exciting is coming to By The Bay Join us Saturday, January 3 from 2 PM to 10 PM for a celebration marking a bold new chapter. With a new menu and a new vibe, and an atmosphere designed to impress, this is your invitation to rediscover everything you love about By The Bay, reimagined. ✨ What to Expect: • Live entertainment • Complimentary hors d’oeuvres • A high-energy celebration • An unforgettable experience by the bay T

The party is in full effect with 🎶Live music, great energy, and a room full of smiles. This is just a glimpse of what’s happening right now. Come join us. Bring friends. We’re here until 10. New menu, new vibe, time to rediscover By the Bay. Connie Howard on keys and vocals 😊 #ByTheBayNiantic #LiveMusic #NianticCT #SupportLocal #DiscoverNiantic | By The Bay Niantic

WATCH: A Bird's Eye View of Niantic Bay Boardwalk