We’re giving you the FIRST ALERT to a weekend filled with sunshine. Make time, especially on Saturday, to get outside and enjoy the forecast.

The Georgetown County Sheriff’s Office has identified the suspects of an alleged armed robbery that ended in a car chase ...

A new wholesale store in the Myrtle Beach area is opening its doors this week.

A police report WMBF News received is giving more details on the hoax call that led to a hold Tuesday at Carolina Forest High School.

A teen is in jail and facing charges connected to a chase that led to a deadly crash in the Loris area last year.

A South Carolina man is facing charges in connection to a Lake City shooting that people at a birthday party witnessed.

Our spring forecast reaches its peak today before a cold front brings a brief period of showers this evening.

NORTH MYRTLE BEACH, SC (WMBF) - The North Myrtle Beach Humane Society hosted its 7th annual Macaroni Mania on Saturday. Seven restaurants across the Grand Strand fought for the title of best mac and ...

HORRY COUNTY, S.C. (WMBF) - A deadly crash in Horry County is sparking calls for change from those who knew the victim. A ...

As organizers prepare for the 10th annual Carolina Country Music Fest, Myrtle Beach businesses said they’re expecting an ...

A Grand Strand restaurant is a cornerstone of the community, with employees who have dedicated decades of service.

The latest update to the Drought Monitor was released today and conditions are not improving. This continues to be an issue, especially with Wildfire Season.