Frye’s Hauser Logo Stitch boots are on sale for $170, a 51% discount from their normal price of $348. These sharp square-toe ...

Tecovas celebrates 10 years, expanding from direct-to-consumer beginnings to dozens of stores and $250M+ in revenue while ...

KUTV — Founded in Austin 10 years ago, Tecovas has become a standout in Western wear, bringing high-quality, handcrafted boots directly to customers nationwide. As the first digitally native Western ...

Tecovas has long been one of our favorite boot brands. The cowboy boots are top notch, the leather accessories (like the wallets and belts) are just as cool, and founder Paul Hedrick (who we ...

Chili’s contains multitudes. The Dallas-based chain isn’t just the home of the Triple Dipper or a place where hungry suburbanites can come as they are and dine on sizzling fajitas. With its new “Booth ...

The “Booth Boots” went on sale online on July 29 on the Tecovas website. The popular American casual dining chain Chili’s is dipping its toes into the footwear game with a limited edition ...

The novelty boots, made with “genuine Chili’s booth vinyl,” went live at 10 a.m. Central today, when they immediately sold out in every size. Tragically, I was not quick enough to be among the blessed ...

If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission. One thing I definitely didn’t have on my 2025 bingo card?

As casual dining faces major headwinds, Chili’s is tapping into a Texas boot maker’s fashion credibility, hoping viral marketing can help it find a new audience. By Yola Mzizi Think of Chili’s Grill & ...

Texas-based cowboy boot retailer Tecovas and Chili's have partnered to create Booth Boots, made to mimic the red vinyl at a Chili's restaurant booth. The men's and women's boots cost $345. Tecovas and ...