Q3 2025 earnings: 11% revenue growth, strong CTV/DTV wins, AI-driven margins and 2026 EPS outlook. See more analysis here.

Transparency is key. If users understand when they’re engaging with AI-generated media and can opt in knowingly, brands can ...

Using AI for different types of marketing content. Generative AI tools such as ChatGPT, Gemini, Jasper, Copy.ai and ...

Meta has acquired Chinese-founded (AI) start-up, Manus, in a $2-3bn deal, which could provider the agentic framework for ad ...

How can ethical advertising build trust? Discover the principles of transparency, data responsibility, and how technology ...

How is blockchain reshaping advertising? Know how decentralized technology prevents ad fraud, ensures transparency, and ...

This year, programmatic companies faced tough decisions about privacy, awkward acquisitions and the cookie die-off that never ...

A marketing team from Sokal, an automotive digital advertising agency, explored different marketing options that could work ...

As the Q3 earnings season wraps, let’s dig into this quarter’s best and worst performers in the advertising & marketing ...

Programmatic media buying is expected to account for the majority of growth in the CTV market in 2026. This year alone, over ...

NEW YORK—In a major change for the ad industry, Comcast Advertising will unveil technology that enables agencies and brands to buy targetable, biddable ads on linear TV for the first time. The change ...

AdCP’s creation is a testament to the fundamental changes AI is driving across all sectors of the advertising industry. While many investments in AI have been in data analysis and campaign ...