Nike says its new performance apparel is more effective at wicking away sweat and heat as rising temperatures pose growing ...

On Thursday, Nike announced Project Amplify, “the world’s first powered footwear system,” which it says isn’t intended for ...

The still-in-development Project Amplify—roughly akin to an e-bike for your feet—helps make a full-out sprint feel like a ...

Forget super shoes that make you run faster. Nike's newest footwear innovation might actually change the way you think.

The company unveiled a thermal regulation jacket, a soccer jersey with more airflow, neuroscience-based shoes and sneakers ...

Project Amplify is Nike’s latest attempt to put some spring in your step with help from a powered mechanism that enhances the ...

Get an in-depth look at the Nike Air Zoom 2K. From comfort and design to performance and value, here’s what makes this ...

The Los Angeles Lakers star LeBron James has been in the spotlight throughout this offseason. After the disappointing early playoff exit, the speculations about James’ future started. Later, reports ...

Many feel like LeBron James was trying too hard in his latest ad for Nike. On Monday, the apparel giant Nike announced the release of the Los Angeles Lakers star James’ latest signature sneaker for ...

LeBron James and Nike have a special relationship, and one that's lasted from before he even entered the league. The story of how James chose to sign with the massive shoe brand is the stuff of NBA ...

Nike’s return to advertising’s biggest stage sets the groundwork for the brand’s goal of returning to the intersection of culture and sports, CEO Elliott Hill recently told analysts. Nike VP retires ...