LinkedIn’s not just an awareness play anymore. Try these five ad types, tune your offer, and start pulling qualified leads into your funnel.

As visitors answered the questions online, their responses were sent to LinkedIn and Snapchat, according to tests by The Markup and CalMatters.

Google has added AI Max to the search match types in the Google Ads interface. If you click on the Keywords tab in the Google ...

In a fragmented landscape like Latin America, launching a neobank without a clear differentiator can be akin to getting lost ...

Performance lagging in Microsoft Ads? Navah Hopkins covers what’s going wrong, what’s working, and how to get your account in ...

Ginny Marvin, Google's Ads Liaison, defended why so many search terms are hidden within the Google Ads advertiser console and ...

Chinese AI firm DeepSeek has launched a new hiring spree via LinkedIn—its first in months—marking a potential bid to attract ...

Last week Xero CEO Sukhinder Singh Cassidy used the site to break down the company’s Melio acquisition, and Commonwealth Bank ...

With AI decimating web traffic that supports news sites, a fundamental rethinking of how journalism is valued, accessed and ...

The ramp-up time for sales development representatives can take 6-plus months. Attrition rates are climbing across B2B ...

The Markup reports four states shared sensitive health data with tech firms through online health exchanges, raising privacy concerns.