In January the organization released the Hallmark-coded trailer for the made-up movie Falling for Football, and after the Super Bowl win, the Chiefs’ second straight, Hallmark (which is, serendipitously, also based in Kansas City) came a-calling to take what had been a casual social media flirtation to the next level and make things official.

Already a regular attendee at Arrowhead to cheer on Travis Kelce, pop superstar Taylor Swift has demonstrated her wholesome character with a touching gift for a Kansas City Chiefs coach

Taylor Swift baked homemade victory Pop-Tarts me!” The NFL coach wrote on X (formerly Twitter) alongside the snap. In the photo, a box containing Swift’s baked tarts decora