Google Ads’ new diagnostics tool helps advertisers catch data connection issues early, protecting conversion tracking and campaign performance.

Android users will receive a share of a large $135 million settlement from Google, pending a judge's final approval.

EnBW Energie Baden-Württemberg (EnBW) has signed a 15-year power purchase agreement (PPA) with Google to supply 100MW of ...

Boost productivity with 7 essential Google Workspace add-ons that cut context switching, automate daily tasks, and save hours ...

Google is testing ads in AI Mode as Search revenue grew 17% to $63 billion. AI Mode queries run 3x longer than traditional ...

Turn GA4 into a practical PPC tool by prioritizing reports that reveal how paid traffic actually contributes to conversions ...

In a rare Sunday launch, Google announced new AI Mode ads named Direct Offers. Google also announced branded AI agents and a new open standard for agentic commerce it calls Universal Commerce Protocol ...

Google has announced it is introducing personalized advertising for retailers to target shoppers purchasing items through AI Mode. The advertising pilot, called “direct offers”, will enable ...

To further push the limits of consumerism, Google has launched a new open standard for agentic commerce that's called Universal Commerce Protocol (UCP). In brief, it's a framework that combines the ...

It was only a matter of time — following in the footsteps of OpenAI’s ChatGPT and Microsoft’s Copilot, Google is launching direct checkout on eligible product listings in the AI Mode section of Google ...

Google on Sunday announced a new open standard called the Universal Commerce Protocol (UCP) for AI agent-based shopping, at the National Retail Federation (NRF) conference. The standard, developed ...