With the rise of "cozy gaming" culture, more gaming companies are developing titles and products specifically targeted at ...

CTV combines reach, precision, and measurable impact – turning streaming ads into a powerful driver of branded search and ...

Rich Greenfield, Lightshed Partners co-founder, joins ‘Closing Bell: Overtime’ to discuss Netflix after the streaming giant ...

CBC reports Ontario is spending $75 million on commercials aimed at Republican voters in the U.S. The spots began airing on ...

Less than two weeks from Election Day, a potentially decisive edge in California's fight over new U.S. House districts has ...

Your TV’s idle screen is about to get a glow-up. Glance has teamed up with DIRECTV to turn ordinary screensavers into ...

In Q3, the top 10 TV ad spenders poured a combined $544.8 million into airing their commercials, according to data shared ...

In his final TV ad before Election Day, Republican Jack Ciattarelli says he’ll “play by the rules” if elected governor, ...

Television’s top draw grew became even more important as NFL TV ad impressions grew 12% and college football jumped 16% in Q3 ...

Paramount Skydance aims to battle Amazon and Google for digital ad dollars, but must first navigate a tricky issue among ...

Former President Barack Obama appears in a TV commercial supporting Gov. Gavin Newsom's proposed Prop 50 redistricting plan ...

Return on investment has been stronger than expected as the B2B firm turns to connected TV, said a company marketing director ...