A video of a woman rubbing shampoo on top of her headscarf would not be a wise move for a respectable brand trying to reach Muslim consumers. When a 14-second clip above depicting such a scene ...
An ad in Thailand about accepting transgender children has become a huge hit. The ad for Sunsilk shampoo tells the true story of Rock Kwanlada, who got second place in the 2017 Miss Tiffany Universe ...
Sunsilk has recently unveiled a multi-pronged media campaign, titled 'Win the fight against hair-fall' featuring the reigning Indian brand ambassador, Priyanka Chopra. JWT India has handled this ad ...
Hair care brand Sunsilk achieved the biggest uplift in Ad Awareness in the UAE in December. Sunsilk’s ‘Rethink Pink’ campaign has struck a chord with UAE residents, especially women. The brand ...
Competition is intense in the hair-care market, where frequent product change is vital to staying in the race, writes Neil Shoebridge. Unilever is pumping $10 million into relaunching Sunsilk, the ...
Sunsilk has chosen to tell the story of women all over who are recalibrating and redefining themselves in these unprecedented circumstances. It has come up with a vibrant film conceptualised by ...
Hair care brand Sunsilk achieved the biggest uplift in Ad Awareness in the UAE in December. Sunsilk’s ‘Rethink Pink’ campaign has struck a chord with UAE residents, especially women. The brand ...
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