Amplify is a long-running experiment to build a type of exoskeleton that helps people run and walk with reduced effort.

Forget super shoes that make you run faster. Nike's newest footwear innovation might actually change the way you think.

"The stolen merchandise was bagged, tagged, thrown off the roof, and loaded into a getaway vehicle," officials said.

The still-in-development Project Amplify—roughly akin to an e-bike for your feet—helps make a full-out sprint feel like a ...

Nike on Thursday unveiled several daring new products, a showcase aimed at underscoring the company’s innovation reboot under CEO Elliott Hill. The products include a battery-powered walking shoe, a ...

Modern sportswear brands can’t compromise on either fashion or performance. As Hoka and On Running gain ground, established ...

The famous signature shoe that first re-released earlier in 2025 with a Falcons colorway is set to release in a Cowboys ...

Marathon season is driving a sneaker rush in Nairobi as fitness, fashion, and demand for quality running shoes boost sales ...

Nike has simplified running for everyone with three clear shoe categories, Responsive, Maximum, and Supportive, designed to ...

Nike's Fifth Avenue store was reconfigured to align with CEO Elliott Hill’s so-called “Sport Offense” strategy.

In early September 2025, a rumor started online that the company Nike donated face masks to U.S. Immigration and Customs Enforcement (ICE) for free, prompting a call for a boycott against the sports ...