Five months after unveiling a new pair of signature Saquon Barkley cleats, Nike leaned on the reigning and defending NFL ...

ESPN mistakenly aired Nike's commercial congratulating the Las Vegas Aces on winning the WNBA Finals before the end of Game 4.

The timing of a Nike ad had everyone believing the WNBA Finals between the Las Vegas Aces and Phoenix Mercury were rigged.

Kobe Bryant understood the backlash against his controversial Nike ad with LeBron James: "It's definitely inappropriate" originally appeared on Basketball Network. LeBron James and the late Kobe ...

Late Los Angeles Lakers legend Kobe Bryant’s daughter, Natalia Bryant, is earning praise after starring in Nike’s newest commercial for the Kobe 3 Protro sneakers alongside New York Knicks guard Jalen ...

Carlos Alcaraz in the new Nike ad. Nike just added to its legendary “Just do it” campaign with a Gen Z twist, launching “Why do it?” to resonate with young athletes’ tendency to question tradition and ...

In the mid- to late-1990s, Hardaway starred in the Nike advertising campaign "Lil Penny," featuring the alter ego puppet and voiced by comedian Chris Rock. Stacy Wall, former creative director of ...

Scottie Scheffler's son, Bennett, has become the star of the show on the PGA Tour. / Photo by Luke Walker/Getty Images for HSBC Scottie Scheffler made it known this week that there's more to life than ...

Caitlin Clark (Photo By Grace Smith/IndyStar / USA TODAY NETWORK via Imagn Images) If you’ve walked past downtown Indianapolis lately, you probably had to stop, stare, and maybe even snap a photo. No, ...

New York Knicks superstar guard Jalen Brunson is a featured guest in a new ad for the late Kobe Bryant’s upcoming signature shoe — the Kobe 3 Proto. The two-time All-Star appears in the commercial ...

Nike's new Project Amplify sneakers use robotics to increase your speed, while its Mind shoes enhance concentration.

Nike is the world’s largest sportswear brand, but after several quarters of disappointing results, its comeback plan is just beginning. Longtime executive Elliott Hill, who came out of retirement to ...