Google and ex-Spotify staffers. Its core tech is "Lucy," an AI-powered bot.

MMM is only as good as its data and assumptions. Avoid common modeling pitfalls and turn your analysis into real business ...

Over the last five years, the Unilever brand has worked to become synonymous with football culture and has seen continued ...

Latin Music Week also coincides with the 2025 Billboard Latin Music Awards, which will air on Thursday, October 23 on ...

Video is transforming legal marketing – here’s why. From TikTok to YouTube and even your LinkedIn feed, video is now the ...

Stories that relate to what's top of mind for your audience tap into emotion, grab attention and drive recall.

From identifying conversion behaviors to minimizing time spent on content creation, AI should be approached as a strategic ...

L.A.-based Exploding Kittens and founder Elan Lee add a big dose of “fun” into “fundamentally changing a business model” ...

The governor has signed a law that will walk back data sharing meant to increase CalFresh recipients. The new limitations are ...

GEO is changing where discovery happens – from search engines to social and AI. The brands that plan now will own visibility ...

Editor Chris Quinn hosts our daily half-hour news podcast, with editorial board member Lisa Garvin, impact editor Leila ...

Taylor Montgomery, who was recently elevated into the global chief brand officer role, discusses how the chain is ...