Digital resilience is more than a tech upgrade; it’s a mindset that leaders should weave into how they listen, pivot and grow ...

Ever thought about what would happen if someone else started using your business name? It’s not just annoying—it’s a real threat to your brand. Protecting your business name isn’t just a legal thing; ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. When your business is at an inflection point, one of the most powerful levers you can pull ...

In today’s business world, your personal brand is your business card, your referral, and your reputation rolled into one. The ...

Getting your name out there is always a priority when you're in business. But few seasons present the opportunity to increase your exposure and build your brand like the holidays. With the holidays on ...

Shopify reports that brands need distinct voices to stand out amid digital sameness, emphasizing authenticity, engagement, ...

Balancing publicity, marketing and branding is essential for a thriving business, with each playing a unique role in growth and visibility. Start with solid branding to establish a strong identity, ...

What if the key to growing your business wasn’t about getting more customers, but about building deeper connections with fewer of them? Creating a personal brand can sometimes feel like showing up to ...

Companies spend significant amounts of time and money into developing and carefully nurturing their brand. Why? The image of your brand can be the make or break factor of your business. No matter how ...

Prism PR's new ranking cites Texas' growing population and business-friendly climate as factors that help brand-building ...

A name is the cornerstone of a brand’s identity, and plays a critical role in your startup’s success or failure. The task of naming your business starts with understanding your core proposition, ...

With an estimated two million licensed real estate agents in the US, it’s never been more important to stand out in a memorable way. When you meet someone in person, that’s easy — you’ll win them over ...