CMO Craig Brommers shares the brand's shifting media strategy and why older customers are sticking around longer than ...

Pacing above the starstruck faces of his 5,000 most promising activist proteges at last week’s Student Action Summit in Florida, Kirk made it clear that this did not pose a fatal threat to the ...

Levi Strauss & Co. jumped Friday morning after raising its revenue outlook, with the maker of 501 jeans expecting sales ...

It’s no secret that the runways of fashion are strewn with examples of work where original creators are either overlooked or ...

What is the "Gen Z Stare?" Older TikTok users say that Gen Z workers often give blank, unresponsive stares. Gen Zers are ...

Co-buying is not without its challenges, but it offers young buyers a way into an increasingly expensive market.

Including Gen Z employees in AI planning meetings and internal training efforts not only improves outcomes, but also reinforces the idea that their perspective matters. Beyond that, it gives them ...

Fewer Americans feel a sense of national pride this year, according to a new poll released by the Fourth of July.

Where "Friends" offered a fantasy of adulthood, "Adults" offers the reality. Marketers must pivot accordingly.

Despite daunting market conditions, America's youngest generation of adults is managing to break into the housing market in growing numbers.Members of Generation Z, the cohort between the ages of ...

Amdocs' connectX platform empowers the Vietnamese telecom operator to deliver tailored digital experiences for the tech-savvy young generation ...

New data from Edison Research is shedding light on what gets Gen Z media consumers to engage with an audio ad.