The signs are in the window and the plans are in the works. Meet Tecovas, with 50 stores nationwide and growing in Old Town ...

"I am not a classically trained designer. But I wanted to do this. I wanted to put this together." Those are words from Paul Hedrick, the founder of Tecovas, a brand of cowboy boots that launched in ...

Not everyone needs cowboy boots. The iconic Western style of footwear has been a part of America’s story since the Spanish brought horses to North America in the 1500s, and was later refined into the ...

I wasn't the only one obsessed with the red hot western boots though. The new boots, handcrafted from the same red vinyl as Chili's iconic red booths, sold out in less than one minute when they made ...

Tecovas has expanded its work boot category with the launch of its first women's style. Called the "Long Haul Waterproof ...

Tecovas CEO and founder Paul Hedrick’s boots are made for walkin’…and a whole lot more. "The biggest misconception surrounding cowboy boots is that they are for a super niche market, they’re ...

Cowboy boot company Tecovas is moving to a new East Austin headquarters as it steps up its national expansion. Austin-based Tecovas will move to a 30,000-square-foot space at 901 E. Sixth St. in early ...

Tecovas is ready to get its boots on the ground this summer. The cowboy boot brand has partnered with Made In cookware to produce the ultimate adventuring toolkit, complete with campfire grilling pans ...

With a little help from Taylor Swift and Beyoncé, the fast-growing cowboy boot brand captured a loyal fan base with the best ...

Born and raised in Texas, 31-year-old Paul Hedrick has faithfully worn cowboy boots since his college years. “They may not have been deemed appropriate for the workplace -— and incorrectly so in my ...