Campaign Trail is our analysis of some of the best and worst new creative efforts from the marketing world. View past columns in the archives here. Estée Lauder is reimagining traditional norms of ...

It can’t be easy making a pair of wireless headphones in today’s market. Your main priority should be to get the audio sounding as good as it can possibly be, and that’s a tricky beast when customers ...

When communicating with people, no matter the platform – be it iMessage, Slack, Instagram, WhatsApp, etc. – we have the ability to utilize audio messaging. I get why a lot of people don’t use them ...

Audio can make or break an installation. Bad sound can immediately disrupt the user experience. I love how audio can make something truly come alive—and put you right in the moment. In honor of ...