In late April 2026, Experian announced it had integrated its AI-powered financial education tools into Snapchat’s new AI Sponsored Snaps ad format, enabling users to ask general money questions ...

Snap Inc and Oxford Economics have released a new report which says Gen Z will drive the economic recovery thank to their aptitude with technology. It said they'll also adopt AR first. Snap Inc, the ...

Generation Z — consumers ages 13 to 24 — are more likely to recall advertising than older generations, even when they spend less time watching skippable content. Fifty-nine percent of Gen Zers ...

Snap has launched ‘Cricket in a Snap’, a cricket-season advertising offering aimed at helping brands engage fans during the Indian Premier League (IPL). The initiative includes formats such as AR fan ...