The national media’s tone around USC women’s basketball has shifted quite a bit in just one summer. Once viewed as a rising ...

While we are smack int the middle of college football season, the start of college basketball season is less than two weeks ...

One women's college basketball analyst picked USC to finish 9th in the Big Ten this season. Big Ten media and coaches both ...

Top Southern California girls' high school basketball players are deciding to stay local, playing for UCLA or USC after ...

The USC men's basketball team landed commitments from a pair of 2026 prospects with a famous basketball lineage.

The Women of Troy went down to Australia to land their latest elite recruit. Sitaya Fagan, Saniyah Hall, Jazzy and JuJu on ...

The Gamecocks men’s and women’s teams will host the annual “GarNET and Black Madness” on Oct. 21 from 7-9 p.m. The free event ...

While the eyes of nearly all USC fans were on the football program, the men's basketball team had a preseason tune-up game ...

In their first live action of the 2025–26 season, the USC Trojans locked in defensively to secure a 60–51 exhibition win over ...

USC basketball star JuJu Watkins announces on social media she will not play this season as she continues to recover from a torn ACL.

His best estimate is that every SEC men’s basketball program uses about $3 million to $5 million from revenue share and gets the rest from third-party NIL deals. South Carolina’s $4.5 million estimate ...