Paramount Skydance aims to battle Amazon and Google for digital ad dollars, but must first navigate a tricky issue among ...
In Q3, the top 10 TV ad spenders poured a combined $544.8 million into airing their commercials, according to data shared ...
Television’s top draw grew became even more important as NFL TV ad impressions grew 12% and college football jumped 16% in Q3 ...
During a period of economic uncertainty, linear TV networks increased the total ad minutes in their schedules while national ...
NBC is returning to the sport after decades on the sideline, and streaming power player Amazon is joining the fray as key ...
A Canadian digital marketing partner to service-based businesses has introduced a new TV advertising tool it believes ...
Netflix's $120 billion stock market rally this year faces a crucial test on Tuesday: proving that its costly investments into ...
For years, television has been a one-way street — brands speak, viewers listen. But now, that wall is breaking down. A simple trackable QR code on the corn ...
Former President Barack Obama appears in a TV commercial supporting Gov. Gavin Newsom's proposed Prop 50 redistricting plan ...
Advertising firm Omnicom on Tuesday posted a 4% rise in third-quarter revenue, helped by continued growth in its media and ...