It's time for the big game. The matchup for Super Bowl LIX is set, and there's plenty of other things that we know about the event. The Super Bowl will air on FOX in 2025 as it continues its rotation through the NFL's broadcasting partners. Last year, the ...

The 2025/26 NFL season is fast-approaching the halfway stage and teams will already be thinking of the Super Bowl. The NFL’s finale has become something that transcends sport in many ways

The artist dubbed the "King of Latin Trap" was announced as the 2026 Super Bowl halftime show performer Sept. 28, a week after he concluded his 31-date Puerto Rico residency. Bad Bunny became the first non-English American artist to be Spotify's most-streamed artist of the year for three years in a row, 2020 to 2022.

Liquid Death is in for Super Bowl 60. A brand spokesperson has confirmed to ADWEEK that it will air its second national Big Game ad in Feb. 2026 during the first half of NBC broadcast.

Disney plans to hold three different events as part of its upfront sales process, guiding advertisers through its ad-tech, sports offerings and overall content slate as the company gears up to sell advertising for its first Super Bowl in more than two decades.

NEW YORK -- NEW YORK (AP) — The NFL is not considering dropping Bad Bunny as its Super Bowl halftime headline performer, Commissioner Roger Goodell said Wednesday.

Philadelphia Eagles great Brandon Graham is considering coming out of retirement. The veteran edge called time on his career after winning a second Super Bowl with Gang Green in February. But

NFL Commissioner Roger Goodell backed his Super Bowl half-time choice, Bad Bunny, amid criticism from Trump and other MAGA commentators