A video of a woman rubbing shampoo on top of her headscarf would not be a wise move for a respectable brand trying to reach Muslim consumers. When a 14-second clip above depicting such a scene ...

Sunsilk has recently unveiled a multi-pronged media campaign, titled 'Win the fight against hair-fall' featuring the reigning Indian brand ambassador, Priyanka Chopra. JWT India has handled this ad ...

Hair care brand Sunsilk achieved the biggest uplift in Ad Awareness in the UAE in December. Sunsilk’s ‘Rethink Pink’ campaign has struck a chord with UAE residents, especially women. The brand ...

Sunsilk has chosen to tell the story of women all over who are recalibrating and redefining themselves in these unprecedented circumstances. It has come up with a vibrant film conceptualised by ...