B2C companies run hundreds of micro-tests every month to fine-tune growth. Why aren’t sales teams doing the same? After working with several successful consumer companies rooted in product-led growth ...

Discover what sales leads are, how they work, and factors that impact their quality in the sales process, boosting your ability to convert potential clients.

Sales is an art where outcomes matter, so most advice about performing well in this role focuses on the desired outcome: closing the sale. But a close is the result of actions and choices that occur ...

In our current hyperconnected and experience-driven economy, the boundaries of functions inside organizations are blurring—especially when it comes to customer engagement. There was an era where ...

A short sale could benefit a seller, especially if the alternative is foreclosure, but there are some drawbacks Written By Written by Contributor, Buy Side Angela Mae is a contributor to Buy Side and ...

The relationship between CISOs and vendors is fraught with problems that result in a deeply flawed procurement process - by working together, vendors and CISOs can create a better way forward. If ...

The Celtics sale process is expected to take a step forward this week three months after the Grousbeck family announced their intention to sell their majority stake in the franchise. Adam Himmelsbach ...