Pinterest has begun alpha testing a new advertising product that allows brands to reach consumers from a more prominent position within the company's mobile app. With the "Premiere Spotlight" ad, as ...

Pinterest is currently conducting alpha testing of a new ad offering that enables companies to reach customers from a more prominent location within the mobile app. The new format, tentatively named ...

Pinterest is offering a bigger video ad format to all brands after testing it with Adidas, Warner Bros. and U.K. retailer John Lewis, according to a blog post from the image-collecting company.

Following successful tests earlier this year, Pinterest has broken their iconic two prong grid for the first time and launched a new video ad format called Promoted Video at max width. This format is ...

Pinterest is testing a new advertising product that allows brands to reach customers within the mobile app. With the new ad format called ‘Premiere Spotlight ad’, advertisers will gain access to ...

As Pinterest further shifts its focus to video content following the development of its video-focused Idea Pins, the company says it will now streamline its tools for all Pin formats into one creation ...

Last year, Pinterest began its pivot from being an online image board to being more of a creator platform with the launch of Idea Pins. The new feature allows Pinterest users to tell their stories ...