Nike is earning widespread praise for its latest ad campaign spotlighting professional golfer Scottie Scheffler’s Open Championship win — and, more importantly, his role as a devoted father. On Sunday ...
Following Scottie Scheffler’s Open Championship win on Sunday, Nike released an ad featuring Scheffler and his son, Bennett. The first of the side-by-side ads reads “You’ve already won” over a photo ...
Even when Nike began prioritizing its DTC channels, Dick’s remained one of its strategic wholesale partners. And Nike executives last month emphasized their efforts to connect those two channels, ...
Nike released its first Super Bowl commercial in 27 years on Sunday, and it garnered mixed reviews. The ad featured nine of the sportswear giant’s signed female athletes. They responded to ...