As the mobile and tablet market and sales has performed better than the PC market in the past year, the near future as predicted by Eric Schmidt saying that everyone will own a smartphone is becoming ...

We recently talked about what some consider the missing step in Web analytics – a.k.a. the part where organizations can actually understand them – and the companies that are doing what they can to ...

AI thrives on data but feeding it the right data is harder than it seems. As enterprises scale their AI initiatives, they face the challenge of managing diverse data pipelines, ensuring proximity to ...

Web analytics is the collection, reporting, and analysis of data generated by users' visiting and interacting with a website. Web publishers can easily access the Web Analytics Dashboard at any time.

Whether or not you’re aware of it, from the moment a customer lands on your mobile website, they are judging your brand. And it is about more than what your mobile website looks like – today, it is ...

Appcharge, a direct-to-consumer (D2C) platform for mobile games, and marketing measurement firm AppsFlyer announced a strategic partnership. They will offer a unified cross-platform mobile and web ...

US analytics outfit Flurry is broadening its core base, while also looking for more revenue opportunities. Now integrated into over 300,000 native iOS, Android, Windows Phone and BlackBerry apps from ...

LONDON--(BUSINESS WIRE)--Technavio has announced the top seven leading vendors in their recent global mobile and web analytics market report. This research report also lists three other prominent ...

Though web analytics is almost as old as the internet itself, the field has transformed dramatically since inception. Before the decade is out, the data analytics market is expected to be worth $550 ...

Anna Baluch is a freelance writer from Cleveland, Ohio. She enjoys writing about a variety of health and personal finance topics. When she's away from her laptop, she can be found working out, trying ...