A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...
A solid marketing plan can help you meet your goals and grow your business. In fact, CoSchedule’s 2022 Trend Report on Marketing Strategy revealed that marketers who have a clear, organized process ...
Brilliant marketing strategies often look flawless in PowerPoint, but execution is where they falter. From resource constraints to cultural resistance, this ‘execution gap’ kills momentum before ...
Chase is the CEO of ProAI, an AI-powered platform providing customized tools and advisory to help businesses start, fund and scale. In today's hypercompetitive business landscape, marketing success ...
The following excerpt is from Robert W. Bly’s book The Marketing Plan Handbook. Buy it now from Amazon | Barnes & Noble | iTunes Robert W. Bly explains how you can develop big-picture marketing plans ...
Forbes contributors publish independent expert analyses and insights. Rhett Buttle covers the intersection of the private and public sector. If you are planning to open your own small business, the ...
One of the easiest ways to scale your business—and earn more revenue with less effort than it takes to build new products—is to work with channel partners. Doing so allows you to offer new products ...