Royal Caribbean is launching its new Points Choice rewards program in 2026, letting guests earn and apply loyalty points ...

Nestled in the heart of Silicon Valley, Shashi has taken a bold step, diverging from the conventional path of hotel loyalty programs. Shashi’s unique approach cuts through the clutter, offering guests ...

Top-ranked U.S. loyalty programs for 2025 stand out for easier redemptions, ample award seats, and practical perks that can ...

Shoppers are turning to loyalty points to bridge their budgets. Retailers, don’t burn your bridges. Inflation is causing retailers and restaurants to cut corners, but if their best customers are in ...

Family Express is among the retailers that have evolved their platforms to integrate the right capabilities. The challenge is to create a program that surfaces in the sea of loyalty programs that are ...

Evok Restaurant Marketing shares 10 loyalty strategies to boost revenue, build lasting diner relationships, and turn guests into loyal fans. Loyalty programs aren’t just a tactic; they’re a strategy ...

In the retail ecosystem, securing and cultivating customer loyalty is not just a strategy; it's a vital lifeblood for sustained growth. With the cost of acquiring new customers outstripping the ...

Consumers might not just feel obligated to shop at a specific store because of their membership, but they could also end up paying more than they did before.