At yesterday’s Facebook F8 Developer Conference, the social network made several announcements regarding LiveRail, the video supply-side platform (SSP) it acquired last summer. Post-acquisition, ...
Among the myriad announcements that Facebook crammed into its hour-long F8 Developer Conference keynote was an update on its video ad monetization scheme. The company announced that LiveRail, its ad ...
Facebook’s latest acquisition is aimed at bolstering the quality of its video ads and premium video ads, as the social network announced that it has brought video-ad-technology company LiveRail into ...