During a period of economic uncertainty, linear TV networks increased the total ad minutes in their schedules while national ...

Football once again proved to be the backbone of television advertising in the third quarter (Q3) of 2025, according to new ...

In Q3, the top 10 TV ad spenders poured a combined $544.8 million into airing their commercials, according to data shared ...

Television’s top draw grew became even more important as NFL TV ad impressions grew 12% and college football jumped 16% in Q3 ...

Spot, the cross-platform TV ad measurement company, has released additional findings from its analysis of national linear TV ...

Paramount Global is teaming up with iSpot.tv to offer more transparency into consumers’ responses to ads — its latest partnership with a Nielsen competitor. iSpot’s new measurement offering, Outcomes ...

Spot, the cross-platform TV ad measurement company, has released findings from its analysis of US linear advertising in Q3 ...

Dupixent is back on top as the pharma brand that took home the most TV impressions in May, according to data released by iSpot.tv on Thursday morning. Regeneron and Sanofi’s eczema and asthma ...

September, the NFL continued to be the top program in TV ad impressions - posting a 12% hike to a 3% share of TV ad ...

AbbVie’s Skyrizi took home the top spot for most pharma brand ad impressions in April, according to data released by iSpot.tv on Wednesday afternoon. The psoriasis treatment garnered an impressions ...