Four hundred years prior to the birth of Christ a revolution began in Greece that would fundamentally change the world and give birth to modern Western civilization. The early Greek philosophers (e.g.

In this installment of our IP series, we come back to the United States to discuss intellectual property value. Almost three years ago, I interviewed Sushain Pandit of IBM on Intrapreneurs and IP; you ...

Intellectual property refers to a company's patents, trade secrets, trademarks, copyrights, know-how and data. Experts recommend that companies incorporate IP value strategy programs into their core ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. IP assets often drive the majority of the value of high ...

Caroline de Mareüil-Villette of Cabinet Plasseraud outlines how to determine the value of intellectual property and explains why companies should do it Valuation is now trendy: an increasing share of ...

Georgetown University’s Center on Education and the Workforce recently released a study on the long-term value of a liberal arts education. At the ten-year mark, the median return on investment (ROI) ...

The advertising industry thrives on innovation, creativity, and fresh perspectives. But in its pursuit of the next big idea, the industry risks sidelining one of its most valuable assets—experience.