HTML structure matters for SEO, but not in the ways most might think. Read on to uncover the real role of HTML for SEO. In case you missed the latest podcast episode of Search Off the Record, Google’s ...

Learn instances where using visual, HTML sitemaps make sense than simply relying on your website's navigational structure or XML sitemaps. Google search advocate John Mueller has always downplayed the ...

From server-rendered HTML to interactive pages, understand where hydration fits and when it can affect search visibility.

In this edition of Ask An SEO, we break down a common point of confusion for site owners and technical SEOs: Do I need both an XML sitemap and an HTML one, and which one is better to use for SEO? It ...

Google's latest Off The Record podcast was titled Markdown vs HTML with John Mueller and Martin Splitt talking about the use cases for both. In short, both said that when it comes to SEO and Search, ...

Creating an effective SEO strategy involves foundational practices, advanced techniques, and ongoing analysis. Below are key tactics, tips, and steps to consider when developing an SEO strategy: It is ...

Google's John Mueller posted on Reddit that he agrees, that HTML sitemaps are not worthwhile for SEO purposes. He said "I agree. When it comes to SEO ... for small sites, your site should be crawlable ...

The relationship between an SEO professional, the IT department, and the web developers of a site can be complicated. Web developers and IT departments have different priorities from SEO pros; they ...