Gucci faced criticism over AI-generated ads ahead of Milan Fashion Week, highlighting the tension between luxury ...

New York Attorney General Letitia James has accused Valve of promoting illegal gambling through its video games in a lawsuit ...

Users of social media - where the marketing campaign has been launched - say it is out of keeping with Gucci's reputation for ...

The iconic fashion house may have learned a tough lesson about advertising. What are the hallmarks of a luxury brand?

The inside story of how the designer is transforming the brand — and himself.

"Gucci Gucci, Louis Louis, Fendi Fendi, Prada!" In the summer of 2011, one song was as inescapable as a trendy brand name: "Gucci Gucci," by a then little-known rapper who went by the moniker ...

“Gucci: Game Over,” the upcoming high-end Sky series that’s described as Italy’s answer to Ridley Scott’s “House of Gucci” film, has set its key cast. Miriam Leone (“The Lions of Sicily”) will play ...

Gucci has officially entered the metaverse with the opening of Gucci Town, a permanent space hosted on Roblox. The luxury house describes the project as a “dynamic destination” in which users can ...

Gucci has quickly become one most present brands in the metaverse. Now, with the help of digital art marketplace SuperRare, the Italian luxury label is opening an exhibit of collectible NFT artworks.

The heirs of former Gucci fashion house chairman Aldo Gucci have hit out at Ridley Scott’s “House of Gucci” movie. The fashion biopic centers on the story of Patrizia Reggiani, an Italian socialite ...