Think audience signals drive PMax? Think again. Learn what really controls your Performance Max targeting – and how to make it work for you.

Google is rolling out updates to Search and Discover that introduce AI-powered features, improved navigation, and a new ...

Google has officially launched the new grouped sponsored label in the search results. This is where Google groups multiple ...

If you think that Search campaigns in Google Ads are still a text-only ad format, you are missing out! Image assets for search campaigns are a relatively new Google Ads feature that can help boost ...

Responsive Search Ads (RSAs) have been around for many years now, but for some reason, so many Google Ads practitioners still find them confusing. RSAs can be incredibly powerful if you know how to ...

Google has released a new help document named About Ads and AI Overviews, plus, they added a new landing page that contains a link to this single document named Ads in AI-Powered experiences. I assume ...

Britain’s antitrust watchdog is labeling Google a “strategic” player in the online search advertising market, paving the way ...

A new redesign of Google Search groups all ads together under a single 'Sponsored' heading to make it easier to distinguish them from real results.

When we refer to low budgets, we typically mean anything below $5,000 per month in ad spend. Some brands may even operate with budgets as low as $1,000 a month or less. With a budget of $1,000 or less ...