These “snaps” created with filters are viewed more than 1 billion times per day. As always, advertisers will find a way to follow the eyeballs, which is why sponsored filters have become a cash cow ...

The controversial Snapchat filter called out as "yellowface" by many earlier this week has thrust the popular app's face morphing filters into the spotlight again, with some wondering if the app may ...

Snapchat filters have come a long way from when they first came out, now giving users the ability to conjure up their own from the depths of their imagination. The user-created option has expanded the ...

Snapchat has launched a new advertising option called “sponsored AR filters”. From now on, brands can sponsor augmented reality (AR) filters in the app that users can add to their posts and that allow ...

If you’ve scrolled through TikTok recently, you’ve likely seen the viral crying face videos going around, but if you’ve been trying to join in on the fun, you should know that the crying face isn’t ...

Snapchat is taking more steps to mobilize voters. The popular app is adding features to remind users to vote, help them find the nearest polling place and let people watch election results live. Ahead ...