McDonald's AI drive-thru assistant Archy, built with Google, claims 90% accuracy with a broader U.S. rollout planned for 2027 ...
McDonald’s is testing out the change at drive-thrus right now as a pilot at certain U.S. restaurants.
McDonald’s has started testing third-party advertising on digital drive-thru menu boards at 450 company-owned U.S.
McDonald’s is currently testing a new program at some of its company-owned restaurants that puts digital ads on its ...
The Motley Fool on MSN
McDonald's Just Announced a Big Move That Could Unlock a Billion-Dollar Growth Opportunity for Its Business
The fast food giant is investing heavily in changing its stores and menus, and it's also experimenting with ads on its ...
Scripps News on MSN
McDonald’s drive-thru screens could soon be selling more than food
Drivers ordering a burger could soon be served an insurance pitch, too, as McDonald’s tests third-party advertising on ...
McDonald’s Corporation (NYSE:MCD) said on September 23 that it will build its own advertising business, selling space on the ...
McDonald’s has already taken one bite at AI ordering. In 2024, the company ended an earlier drive-thru experiment with IBM called Automated Order Taker after testing it at more than 100 restaurants.
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McDonald’s Is Testing a Change to Its Drive-Thrus: How the Pilot Program Will Impact Restaurants
“Tests and pilots are something we’ve routinely done throughout our history to learn in real environments,” McDonald’s ...
McDonald’s will deploy ArchIQ, an artificial intelligence-powered restaurant operating system, across its network, with U.S.
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