BERKELEY, CA / ACCESSWIRE / September 10, 2024 / Sensori.Ai, the only company blending neuroscience with generative AI (GenAI) to transform product innovation, consumer engagement and experiences, ...

Happiness plays a central role in shaping how consumers interact with products. It influences satisfaction, repeat engagement ...

Discover how desire drives real-world decisions, long before liking does. Learn why consumers chase products they later ...

Tis the season for spending for many. Even well before the December holidays, an estimated 197 million people shopped from Black Friday to Cyber Monday, according to the National Retailer Federation.

Studying consumers’ brains can reveal hidden preferences and predict buying behaviour. But how exactly can this knowledge transform the way companies design products and engage with customers? In this ...