Car color affects resale value by more than $5,000 after three years, according to a new study. Here's which colors hold value best — and which lose the most.

It’s common knowledge that mileage and condition can cause a car’s value to drop over time, but not everyone realizes its color can do the same. Consider This: One Vehicle Feature Always Worth the ...

Grayscale colors represent an increasing share of the car color marketplace. Other car colors retain their value better. Karl Brauer says he likes to play a game when others are riding in a car with ...

Cars are less colorful than they used to be. In fact, according to a 2023 study by iSeeCars, they're only half as colorful as they were 20 years ago. In 2004, around 60% of cars were sold in a ...

(iSeeCars) – A vehicle’s color can impact its used value by more than $5,000 after just 3 years, according to new research by iSeeCars.com. This year’s study compared pricing data for over 1.2 million ...

The most popular car color in the United States is the humble white, representing a little more than a quarter of all cars sold. Next in line are what you would expect: black, gray, silver, and ...

Most Americans are choosing neutral grayscale colors for their new cars, according to a recent study. Grayscale colors, including white, black, gray, and silver, now make up over 80% of the car market ...

*Grayscale colors are black, gray, silver, and white. iSeeCars analyzed the colors of over 22 million used cars from model years 1996 – 2025 sold from January 2025 to May 2026 to determine the market ...