Prior to the release of its 2020 Callaway Chrome Soft golf balls, Callaway invested $50 million into its ball production facility to advance precision and capabilities. Now, the company is continuing ...

The golf ball is the only piece of equipment you use on every shot. For the 2025 golf ball test, 44 models were tested at ...

In January of 2019, Callaway debuted a new alignment and aiming system called Triple Track on the ERC Soft golf balls, then Phil Mickelson won his fifth AT&T Pebble Beach Pro-Am a month later using a ...

WHAT YOU NEED TO KNOW: Callaway adds a third entry to its Chrome Soft lineup of multilayer, urethane-cover balls with the Chrome Soft X LS. As the name implies, it’s a lower-spinning model aimed at ...

The Callaway Chrome Soft golf ball franchise grew out of a stated mission to think about the performance requirements and ultimately the design of a golf ball in a different way than other companies ...

“Every detail has been enhanced including the core, mantle, and cover formulation. “Chrome Soft provides outstanding performance with faster ball speeds, a new seamless Tour Aero to optimize your ball ...

Those boxes of Callaway Chrome Soft and Chrome Soft X golf balls that you see on the shelf orignated somewhere. But where? The answer is Chicopee, Mass., a former Spalding golf ball plant that ...

Callaway engineers set out to produce a family of golf balls that any golfer could fit into and benefit from—from Jon Rahm, Xander Schauffele, and Phil Mickelson, all the way to the weekend warrior.

For years and years, golfers have used alignment aids on their golf balls to improve alignment and make more putts. When lining up a putt, many golfers use the logo stampings on the golf ball, or they ...

Jon Rahm and Si Woo Kim won the first three PGA Tour events of 2023 using new Callaway Paradym Triple Diamond drivers, and both golfers also used a Callaway Chrome Soft X ball. Xander Schauffele also ...

With Tom Watson playing his last Masters and then leading a PGA Tour Champions event the next week, many people are talking about his golf ball, a red-and-white design like a soccer ball. The ball is ...

With Callaway’s golf ball market share on the rise, the team behind last year’s Chrome Soft and Chrome Soft X balls felt they shouldn’t kick back and rest their laurels on what’s already a good thing.