The Super Bowl 60 halftime show was a party unlike any other. That doesn't mean that Bad Bunny will be paid for it.
The Grammy-wining superstar will be the first Spanish-language performer to headline the big game’s big show, but he will be performing for free. Donald Trump won’t be there to see it—but ICE will.
Bad Bunny will headline the Super Bowl 2026 halftime show, but the NFL does not pay artists directly. Here is how the performance can translate into massive exposure, streaming spikes, and indirect ...
The Super Bowl is known for its million-dollar commercials and extensive fanfare, but the Halftime performer isn't paid as much as you think.
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How much money is Bad Bunny getting paid for Super Bowl halftime show?
Bad Bunny headlines the Super Bowl LX halftime show in Santa Clara, Calif. How much will he be paid for his time?
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