Add Yahoo as a preferred source to see more of our stories on Google. The tentpole Food Network star trades his signature look for a gingham button down shirt, khakis and a brown combover to become ...

The Food Network icon tells EW how he took his dramatic makeover for Bosch's big game commercial "to the Nth degree." Guy Fieri tells EW that his radical new look in his Bosch Super Bowl commercial ...

Guy Fieri (temporarily) gives up his signature look to become "Justaguy" in Bosch's 2026 Super Bowl commercial that should be jarring to viewers familiar with the culinary star's bleach-blonde spikes.

Super Bowl 60 saw the Seattle Seahawks claim victory over the New England Patriots, but there were plenty of other winners — and losers — off the field during the game, with some brands scoring with ...

Add Yahoo as a preferred source to see more of our stories on Google. Guy Fieri tells EW that his radical new look in his Bosch Super Bowl commercial started out "as in-office dare." The Food Network ...

Editor's note: Rate the best and worst 2026 Super Bowl commercials with USA Today's Ad Meter. Guy Fieri is set to be seen on television without his signature spiked hair and outlandish wardrobe for ...

Super Bowl 60 saw the Seattle Seahawks claim victory over the New England Patriots, but there were plenty of other winners — and losers — off the field during the game, with some brands scoring with ...