BBC One’s new idents position the channel as the glue between us all. “We wanted to show how the channel connects us all in some way, whether you tune into BBC Breakfast each morning, EastEnders in ...

The Gruffalo and friends will feature in three brand new BBC idents this Christmas. The advertising idents have been created for BBC One starring a range of much-loved characters from Julia Donaldson ...

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Add Yahoo as a preferred source to see more of our stories on Google. The BBC has announced plans to "join the dots" between different arms of the corporation with new idents, layouts and graphics.