ASHEVILLE - Even as the city remains without clean water after Tropical Storm Helene, the Buncombe County Tourism Development Authority and Explore Asheville have restarted marketing efforts as the ...

Hurricane Helene, one of the deadliest hurricanes in modern U.S. history, devastated Asheville, North Carolina. The tourism industry, a major part of Asheville's economy, has been severely impacted, ...

N.C. Congressman Chuck Edwards hosted a roundtable where he spoke with local representatives about the impact of the ...

Businesses reliant on tourism and hospitality in Buncombe County are projected to post Helene-related revenue losses up to 70% in the final quarter of 2024, leaders said Thursday. Tourism Development ...

What Asheville needs now is for us to step up by stepping back into the mountains. As a community that survives on tourism, ...

The Blue Ridge Parkway in North Carolina was MarketWatch's No. 1 best area in the U.S. for a fall foliage road trip. "For ...

ASHEVILLE, N.C. — North Carolina Gov. Josh Stein is promoting tourism in Western North Carolina as part of a new campaign called “Rediscover the Unforgettable.” During a visit to the Asheville ...

Visitor numbers to the Asheville area are booming — but national headwinds could spell bad news for the area’s hotels, according to the head of the Buncombe County Tourism Development Authority.

Asheville, North Carolina, is a city of about 95,000 people. The mountain city has a growing number of jobs in manufacturing, tech and professional services. As it works to further diversify its ...

Fall is arriving in Western North Carolina, a vital season for travel and hospitality. Hear from fall color forecasters and ...

YOUR FOUR-DAY PLUS COMING UP IN JUST A FEW MINUTES. GRIFFIN THANK YOU. NORTH CAROLINA GOVERNOR ELECT JOSH STEIN ENCOURAGED TOURISM WHILE MEETING WITH DOWNTOWN ASHEVILLE BUSINESSES TODAY. OFFICIALS SAY ...