The privacy policy for the Apple Store app suggests that a new feature called Virtual Shopping Assistant could be implemented soon. It may function similarly to the Apple Support Assistant. Apple has ...

Apple has begun quietly testing an AI-powered Virtual Shopping Assistant inside the Apple Store iOS app — and the privacy policy Apple published when it built the feature in reveals something most ...

Shopping for a new iPhone or Mac will apparently soon come with built-in AI help. Apple is working on a new shopping assistant for the Apple Store app that will use artificial intelligence to answer ...

Apple's privacy policy for the Apple Store app suggests it will soon get a virtual shopping assistant to help users decide what to purchase. The app will have a chat interface where users can ask ...

Apple’s annual Black Friday shopping event starts on November 29. The company bundles a gift card worth up to $200 with selected devices. The offer applies to purchases done through Apple’s retail or ...

Apple is testing an AI shopping assistant in the Apple Store app that can answer product, trade-in, payment, and order questions for select users. Apple is testing a conversational AI assistant inside ...

Apple today updated the Apple Store app to introduce a more personalized For You experience, which offers up more relevant product and service suggestions along with more information on what you can ...

Apple Store architect Ron Johnson says Apple's secret sauce has always been its people.

Shopping in a physical Apple Store has always been about a unique customer experience. From the moment you enter the business, you'd get precise information regarding a product, and a very helpful and ...