NBA, Peacock and NBC Sports
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The Warriors helped open the new NBA season on Tuesday night. A new 11-year, $76 billion TV deal kicked in along with it.
From Michael Jordan to Mike Tirico and Roundball Rock, NBC showed the impact it will have on NBA games this season.
More than two decades after it last aired an NBA game, NBC is betting on Peacock and Michael Jordan as launches year one of its 11-year deal for the sport.
In an exclusive appearance Tuesday on NBC & Peacock, airing at halftime of Oklahoma City Thunder vs. Houston Rockets, Michael Jordan spoke with Mike Tirico about how he spends his time post-retirement, why he felt it was important to launch his “MJ: Insights To Excellence” series … and the unlikely time he felt pressure attempting a free throw.
League Pass is available through the NBA for $109.99/season (with commercials) or $159.99/season (League Pass Premium, which is commercial-free). You can also purchase the service monthly for $16.99 or $24.99 (commercial-free).
Fans tuning into the NBA this season will have to adjust their viewing habits to new networks and a seven-day-a-week national TV schedule.
The 2025-26 NBA season tipped off on Tuesday night with a thrilling double overtime game between the Thunder and Rockets, as well as a road win for the Warriors over the Lakers. According to Shaquille O’Neil — the real NBA season begins on Wednesday with its double-header on ESPN.
The 2025–26 NBA season debuted on Tuesday night with two games broadcast nationally on NBC and on the Peacock streaming network. The NBCUniversal (NASDAQ:CMCSA) properties secured rights for the NBA under a record-setting 11-year,