Most years, the flagship smartphones are introduced in September. MacRumors highlighted a story originally reported by iphone-ticker.de that the Apple iPhone 17 event could be Tuesday, September 9, according to information gleaned from German mobile phone providers.

Apple’s next slew of iPhones will go on sale in September, almost certainly less than four weeks from now. Before then, it’s probably under three weeks before all is revealed at the next keynote. And the soonest development could be as soon as Tuesday, Aug. 26. Here’s your complete guide to what’s coming, including times to the minute.

As Apple prepares to unveil the iPhone 17 on September 9, analysts warn of a potential stock sell-off following the event, raising questions about the future performance of Apple shares amidst muted expectations and market trends.